MORE ABOUT THE TRAINING

Discover the different training themes that we offer !

Theme : Leadership and Effective Team Management

► Objectives:

Understand the fundamentals of leadership and its practical implementation in the management of teams to achieve organizational performance.

► Topics Covered :

General theories of leadership and the difference between leadership and management
Understand the fundamentals of leadership and the supervision role for improved productivity of the leader and the organization.
Aptitudes, Attitudes et Habitudes du Manager / Leader pour exceller dans son rôle de Superviseur et en équipe.
Essentials of team management.
The 12 habits of high-performing teams and how to integrate them.
Miscellaneous

► Target:

CEOs, Department Directors (Deputy CEOs, CFOs, Marketing Directors, Operations Directors, Supervisors, etc.).

Theme : Strategic Management

► Objectives:

Understand the strategy and stages of its formulation in a company
Assess its components and its coherence in the context of performance improvement.

► Topics Covered :

Definitions & Fundamentals of Strategy and Strategic Management
Strategic diagnosis.
Strategic ambitions.
Strategic choices.

► Target:

CEOs, Department Directors (Deputy CEOs, CFOs, Marketing Directors, Operations Directors, Supervisors, etc.).

Theme : Fundamental Sales Techniques and Customer Loyalty

► Objectives:

Understand the strategy and stages of its formulation in a company
Assess its components and its coherence in the context of performance improvement.

► Topics Covered :

Definitions & Fundamentals of Strategy and Strategic Management
Strategic diagnosis.
Strategic ambitions.
Strategic choices.

► Target:

CEOs, Department Directors (Deputy CEOs, CFOs, Marketing Directors, Operations Directors, Supervisors, etc.).

Theme : Best Practices in Marketing and Sales

► Objectives:

A comprehensive overview of all the best practices in marketing and sales.

► Topics Covered :

The 12 Laws of the Leader
Overview of the subdomains of Marketing and Sales.

► Summary of the best practices.

Customer Relationship Management
Segmentation, Targeting, and Positioning.
Product Marketing.
Pricing Strategy
Sales Administration.
Communication and promotion
Distribution
Benefits of the best practices for the company.
Recommendations for the implementation of the best practices.

► Target:

Sales Directors, Sales Managers, Customer Support and Management Executives.

English